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SOCIAL PRESENCE AND REPURCHASE INTENTION IN SOCIAL COMMERCE PLATFORMS: THEORETICAL REVIEW

DOI : 10.61796/jaide.v2i8.1431
Jiao Ying Da , Ooi Boon Keat
494-512
Abstract : 231
View Article : 194

ANALYSIS OF THE INFLUENCE OF BRAND AWARENESS, FEATURES AND CONTENT CREATORS IN THE EFOOTBALL GAME ON PLAYERS' DECISIONS TO TOP UP

DOI : 10.61796/jaide.v2i3.1510
Wahyu Karobby , Mochamad Rizal Yulianto , Istian Kriya Almanfaluti , Bayu Hari Prasojo
190-206
Abstract : 118
View Article : 154

THE INFLUENCE OF LIVE STREAMING, PRICE PERCEPTION, AND CUSTOMER REVIEW ON PURCHASING DECISIONS FOR SKINTIFIC PRODUCTS AT THE TIKTOK SHOP

DOI : 10.61796/jaide.v2i4.1517
Indri Kurniasari , Muhammad Yani
279-299
Abstract : 283
View Article : 270

THE ROLE OF CELEBRITY ENDORSEMENT, CONTENT MARKETING, AND PRODUCT QUALITY ON PURCHASING DECISIONS OF ULTRA MILK BRAND UHT MILK PRODUCTS

DOI : 10.61796/jaide.v2i7.1538
Yunia Najachatul Chusnah , Lilik Indayani , Kumara Adji Kusuma , Rizky Eka Febriansah
476-486
Abstract : 108
View Article : 194
1 - 4 of 4 items